Master blend. Guiding a winery's brand story across the media landscape, while retaining its elegant look, welcoming voice, and evocative sense of place.


Waters is a boutique winery in Walla Walla, a fertile valley in southeastern Washington increasingly known for its wine and cuisine. Waters came to us in 2007 to redesign its label system. We’ve since expanded our relationship to handle all marketing materials, including e-newsletters, release booklets, business system, signage and collateral. We aim to retain the winery's elegant look, sense of place, and welcoming editorial voice across all materials. 

We’ve sampled a few bottles so far (strictly for research), and they’re really, really good. If you find yourself in the Walla Walla Valley, stop by the winery and ask for Christa, Robbie, or Jamie. They’ll take good care of you.

 

 

Client: Waters Winery

Services: Brand management, graphic design, packaging, copy editing

Ongoing Projects: Wine labels,
e-newsletters, release books, signage, posters, collateral

 

“We have worked with Alimat, Inc. for three years and it’s our hope that the relationship continues indefinitely. For our brands Waters and 21 Grams, they have been exhaustively involved in multiple facets of business—web site and e-newsletter design, label and collateral design and copy editing.

Two of their most impressive functions are accurately capturing our desired look and feel, and the associated project management and coordination of timelines. They are incredibly responsive, flexible, versatile and handle changes in design or direction quickly and efficiently. As a result of their harmonious team efforts and skill, the quality of our branding is consistent and impressive. It’s a privilege (and fun!) to collaborate with them.”

Christa Hilt
Marketing and Communications Manager
Waters Winery